No, I haven't gone completely mad.
I've been reading Dale Carnegie's seminal work, "How to convince your publisher that a really long title is a good idea, honestly"
OK, jokes aside - the summary is here on Wikipedia and makes for interesting reading:
Crucially, Carneigie (through his own, painful experience over a quote from Shakespeare wrongly attributed to the Bile) observes that you should never correct someone else's argument - even when they are painfully and obviously wrong.
Literal creationists (call them what we will) have suffered a terrible education - and a dishonest one, in our view. Yes, they are wrong, but telling them as much only actually strengthens their belief in their own error!
To make it doubly hard for us, if this obstacle wasn't enough, the truth is perhaps the most painful of all. They have been told that they will live forever, ya-de-ya and we're telling them:
a) They do not matter one iota in the grand scheme of things
b) No ethereal being gives a fuck - because the ethereal being is a figment of their imagination.
c) They are animals - little different from the apes in the zoo.
d) They are going to die - quite soon in real terms and for most of them, a in very short time, there will be nothing left save for the replicated strands of a complex chemical and perhaps a few memories.
So, the reason for this discussion is to find other ways - perhaps based on Carnegie's advice (it's good, but you should read the book) - of convincing these poor, terrified creatures that:
a) Life is actually worth something;
b) Science is like a fractal - the deeper you look, the more you see.
c) Death is part of a natural order and they have nothing to fear, save for the fear of death itself. The will live on in the memories of the people they touch (in a good way).