Big Food's Lax Attitude on Water Use Comes at a Cost

Big Food's Lax Attitude on Water Use Comes at a Cost

"Many big-name food brands such as Hershey, Kraft and Perdue are wasting water resources through lax conservation practices and poor planning. And as climate change and other factors amplify the water risks plaguing the food industry, the bottom lines of these companies will suffer unless they change course, according to a new report."

"The Boston-based sustainability group Ceres ranked 37 of the top food sector companies globally on their water risk management in a study released Thursday.

"For most of these companies their business model is premised under the assumption that there will always be cheap, plentiful water to grow the produce, to grow the grains that they use," said Brooke Barton, senior water program director at Ceres and one of the study's co-authors. "And that assumption needs to shift."

"Ceres' study, "Feeding Ourselves Thirsty: How the Food Sector is Managing Global Water Risks," identified five issues threatening the food industry: competition for water; weak regulation; aging and inadequate infrastructure; water pollution; climate change and weather variability.

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